
Introduction: Why Now’s the Best Time to Create and Sell Courses Online
Learning has moved online more than ever before. These days, people go online to learn almost anything—fitness, cooking, marketing, photography, or starting a business.
For coaches, consultants, and creators, this is an incredible opportunity to share your expertise and earn money doing it.
But here’s the challenge: setting everything up—from recording lessons to handling payments and keeping students motivated—can feel stressful and confusing.
That’s where CustomerHub steps in. It’s a simple tool that brings everything together: building courses, running memberships, and creating a place for students to connect—no more jumping between several apps or dealing with tech headaches.
In this guide, we’ll go step-by-step through creating and selling a course, while showing how CustomerHub makes the whole process easier.
Step 1: Make Sure Your Course Idea Works Before You Build It
One of the biggest mistakes creators make is building a course no one wants.
The smart move? Test your idea first.
Ways to check your idea:
- Ask people directly: Talk to potential students about what they struggle with.
- Look at similar courses: See what’s already out there and figure out how you can do it differently or better.
- A/B Testing: Offer a free class or mini-workshop to see who’s interested.
Pro Tip:
With CustomerHub, you can quickly create a landing page to collect emails and gauge real interest before investing months of work.
Step 2: Plan Your Course Content
A simple, clear setup keeps students focused and motivated to finish.
Easy structure for your course:
- Welcome Section: Introduce yourself and explain what they’ll get out of the course.
- Main Lessons: Break your topic into small, manageable lessons.
- Practice Tasks: Give students something to try after each lesson.
- Closing Section: Summarise the main points and guide them on what to do next.
Example:
If you’re teaching photography, your first section might cover camera basics, the next lighting, and the last editing techniques.
CustomerHub helps you arrange your videos, PDFs, and other materials neatly so students can follow along easily.
Step 3: Choose the Right Tool to Host Your Course
Many creators use separate apps for videos, payments, and group chats. It gets messy and expensive.

Why CustomerHub is different:
- Drag-and-drop tools to build your course quickly.
- A private group area where students can connect and support each other.
- Simple membership tools with no extra apps needed.
- Easy payment setup that works.
Real Story:
Sarah, a business coach, was using four different apps to run her program. After switching to CustomerHub, she cut her costs in half, and her students stayed longer because everything was finally in one place.
Step 4: Decide How to Price Your Course
Pricing can feel tricky, but it doesn’t have to be complicated.
Three simple pricing options:
- One-Time Payment: Ideal for courses that students can complete at their own pace.
- Monthly Plan: Ideal for coaching or courses that require regular updates.
- Different Levels: Offer basic, premium, and VIP packages for different budgets.
Pro Tip:
CustomerHub lets you try out different pricing plans and change them anytime, no tech skills needed.
View CustomerHub Pricing.
Step 5: Share Your Course and Build Buzz
Even the best course won’t sell if no one knows about it. You need to get the word out.
Ways to spread the word:
- Email: Send helpful tips and updates leading up to your launch.
- Social Media: Share short lessons or behind-the-scenes content.
- Free Webinars: Give people a taste of your teaching style.
- Work with others: Collaborate with creators in similar fields to reach a broader audience.
Pro Tip:
CustomerHub works seamlessly with email tools, allowing you to send messages to the right people easily.
Step 6: Keep Students Engaged and Motivated
Students don’t just want lessons—they want connection.
When they feel supported, they’re more likely to finish your course and recommend it to others.
CustomerHub gives you a private space where students can:
- Share progress and celebrate wins.
- Ask questions anytime.
- Cheer each other on.
Mini Story:
Mark, a fitness coach, noticed many students dropped out halfway through his program. After adding a group area inside CustomerHub, the number of students completing their course increased by 30% because they felt supported and motivated.
Step 7: Grow Without Burning Out
Once your course is running smoothly, focus on growing your business instead of getting stuck in day-to-day tasks.

CustomerHub helps you:
- Send automatic welcome messages to new students.
- Handle ongoing payments easily.
- See clear results so you know what’s working and what needs improvement.
This gives you more time to create content and connect with your students.
Common Mistakes to Avoid While Creating and Selling Courses
Avoid these common problems:
- Skipping research: Make sure there’s real demand before building your course.
- Overloading students: Too much content at once can overwhelm them.
- Ignoring feedback: Listen to your students to keep improving.
- Using too many apps: Simplify your life by keeping everything in one place with CustomerHub.
Bringing It All Together
Creating and selling an online course doesn’t have to be stressful.
By following these steps—testing your idea, planning your content, using the right tool, pricing smartly, promoting your course, and supporting your students—you can turn your knowledge into a business you love.
CustomerHub makes it easy to focus on teaching while it handles the tech.
Ready to create and sell courses online without tech headaches?
Learn more about CustomerHub and see how it can help you launch, grow, and manage your course—all in one place.
